HOW WE: 50% Increase In Opt-In Rate

One ecom test in our pop-up doubled first-time buyer revenue in 24 hours

Last month, we ran a short-term offer test 

Except that the offer did not change at all

The way we worded it did 

Every month, we try to test 2-3 offers on our client’s pop-ups

This allows us to constantly grow and FUEL our list more and more

We’ll juggle between % offs, $ offs, free gifts and most recently… 

But this time around, we tried a mystery offer

For one of our clients, we tested the previous % off winner

Vs the mystery discount

Before I get into which one, I want you to think of which you’d be more likely to choose 

An offer EVERY brand does

Or one that gamifies the shopping experience

Our clients' customer base chose the out-of-the-box one

48.33% and generated $700 more than the other, within 24 hours

The people YEARN for a mystery 

But this may not work for your brand 

So before you expect double the results

TEST YOUR OFFER

Or have us do it for you at staircaseflow.com 

Talk soon,
Brenden Tartaglia